MadePure

Our Standards

Rigorous Curation,
Radical Transparency

Every product on MadePure has been evaluated against our standards for materials, manufacturing, and transparency. We don't feature everything—only what we'd recommend to our own families.

What We Look For

Natural Materials

Organic fabrics, solid woods, and chemical-free essentials that prioritize health

Made in USA, NA, or Europe

We spotlight trustworthy brands with transparent supply chains and ethical manufacturing

Verified Certifications

GOTS, GOLS, OEKO-TEX, and other meaningful certifications that matter

User Experience Principles

How we design the MadePure experience

Respect Attention

  • No pop-ups, ever
  • No newsletter nag on first visit
  • No auto-playing anything
  • Instant page loads

Surface the Why

  • What makes each product different?
  • What certifications matter?
  • Where is it actually made?

Acknowledge Trade-offs

  • Price — these products often cost more
  • Availability — some are made-to-order
  • Limitations — we're honest about them

Make Decisions Easy

  • Clear category organization
  • "Best for..." quick filters
  • Direct links to purchase

Ethical Monetization

To sustain our mission without sacrificing integrity

What we do

  • Unbiased affiliate partnerships — We earn commissions only through genuine recommendations, never pay-to-play listings
  • Voluntary community support — Donations or memberships unlocking exclusive perks like early access to curated guides
  • Educational resources — In-depth guides on toxin-free home setups and buying decisions

What we don't do

  • Pay-to-play listings — you can't buy a spot
  • Sponsored content disguised as editorial
  • Ads that compromise the experience
  • Selling user data — we don't even collect it

Starting small, we prioritize authenticity—proving that profitability and principles can coexist harmoniously.